Indigio to Sponsor SNA Interactive Media Conference
April 26th, 2008
Indigio is proud to be a sponsor of the Suburban Newspaper Association’s Interactive Media Symposium in Vegas - part of the Editor and Publisher’s Interactive Media Conference on May 13th. The SNA is the home to 2400 local newspapers and this one-day symposium is sure to deliver great ideas and market-specific information for these suburban and community markets.
I will be representing Indigio and am anxious to meet the 90 or more newspaper decision makers that have already signed up to attend. During my tenure at MediaNews Group Interactive I saw the smaller local markets become increasingly more profitable and begin to develop a more loyal audience than some of its larger local markets. It will be interesting to compare stories and hear from these folks what successes and challenges they face.
The meeting features a great agenda that includes speakers from Borrell Associates, the Bakerfield Californian and Lawrence Journal World. Timely topics (that Indigio sure knows a few things about) include building your own marketplace, social networking and search marketing. I am looking forward to sharing our extensive experience in the newspaper industry as well as our successes in driving audience engagement in the search marketing space. (Plus its only my second time in Vegas!)
In the next few days I will be emailing attendees to introduce myself and to schedule appointments at the conference. If you happen to be out there in Vegas for this conference and would like to meet don’t hesitate to contact me at tlawlor@indigio.com.
